• Same Day Despatch for all UK orders before 3.00pm
  • Free P&P on UK orders over £125
  • Customer Feedback Let us know what you think

Privacy & Cookie Policy

Privacy Policy

International Dance Supplies Ltd (IDS) is committed to ensuring that your privacy is protected. This privacy policy explains how we use the information we collect about you, how you can instruct us if you prefer to limit the use of that information and procedures that we have in place to safeguard your privacy.

For the purpose of the Data Protection Act 1998 (the Act), the data controller is IDS of Harlequin House, Forde Court, Newton Abbot, Devon, TQ12 4BT, UK. IDS are registered with the Information Commissioner’s Office with registration number Z2855723.

The information we collect and how we use it

We may collect and process the following data about you:

  • Information that you provide by filling in forms on our site at www.ids.co.uk (our site), including your name, postal address, email address, telephone number and other specified information, information provided at the time of registering for shopping online, subscribing to our service, entering a competition or promotion, posting material on our website or social media pages or requesting further services and when you report a problem to us with our site.
  • If you contact us, we may keep a record of that correspondence.
  • We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.
  • Details of transactions you carry out through our site and of the fulfillment of your orders.
  • Details of your visits to our site (which includes your IP address, operating system and browser type) and the resources that you access for system administration and site development.

For information on our use of cookies, please read our cookie policy here.

We gather this information to allow us to:

  • Process your registration, process any orders you may make. The relevant information is then used by us and sub-contractors to communicate with you on any matter relating to the conduct of your order or account in general.
  • To ensure that the content from our site is presented in the most effective manner for you and for your computer.
  • To provide you with information, products or services that you request from us or which we feel may be of interest to you, where you have consented to be contacted for such purposes.
  • To allow you to participate in interactive features of our site.
  • To notify you about changes to our services.

Disclosure of your information

We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If IDS or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms; or to protect the rights, property, or safety of IDS, our customers, or others.

Targeted updates and marketing

If you have agreed that we can contact you for marketing purposes we may send you emails and other communications relating to products and services which we think will be of interest and relevance to you as an individual. We do this by monitoring the browsing and online shopping habits of customers and providing them with information on products they have viewed and related products.

We may also wish to provide you with information about special features of our site or any other service or products we think may be of interest to you. If you would rather not receive this information, please send an email message to nomail@ids.co.uk with the subject "unsubscribe web mailing".

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at nomail@ids.co.uk

This site may, from time to time, contain links to and from other websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. This privacy policy applies only to the personal data that we collect through this site. You should always read the privacy policy of each website you visit carefully before you submit any personal data to these third party websites.

How and where we store your personal information. 

The data that we collect from you may be stored and only processed within the European Economic Area.

We use the latest secure server technology to ensure this information is protected to the highest standards.

We use encryption to safeguard your credit card information and only accept orders from web browsers that permit communication through Secure Socket Layer (SSL) technology - this means you cannot inadvertently place an order through an unsecured connection. This encryption makes it virtually impossible for unauthorised parties to read any information that you send us.

The encryption technique we use is the highest standard available for e-commerce and certified by GlobalSign - Europe's longest serving and most trusted Certificate Authority in Europe.

We maintain physical, electronic and procedural safeguards in connection with the collection, storage and disclosure of personally identifiable customer information. Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you.

Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

It is important for you to protect against unauthorised access to your password and to your computer. Be sure to sign off when you finish using a shared computer.

We also keep your information confidential. The internal procedures of International Dance Supplies Ltd cover the storage, access and disclosure of your information.

We will endeavour to use secure methods and protocols to transmit your data over the internet, however the transmission of information via the internet isn’t entirely in our control and therefore is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Access to Information

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

Change to our privacy policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by email.


Questions, comments and requests regarding this Privacy Policy are welcomed and should be addressed to kelly@ids.co.uk

Cookie Policy

Cookies are small data files which are placed on your computer or other device by this site and contain information that is transferred to your devices hard drive. This site uses cookies to distinguish you from other users of our site. This helps us to provide you with a good experience when you browse our site and allows us to improve our site.

By continuing to browse the site, you are agreeing to our use of cookies.

We use the following cookies:






International Dance Supplies


A cookie to interact with our website, to include but not limited to storing login information, visitor details and shopping basket details.




A cookie for Google Analytics which identifies each user’s amount of visits; the time of the first, previous and current visit.




A cookie for Google Analytics which only identifies the session (how long you stay on a site).




A cookie for Google Analytics which only identifies the session (how long you stay on a site).




A cookie for Google Analytics which identifies where a visitor came from (search engine, search keyword, link).




A cookie for Google Analytics which identifies user-custom variables.

The different types of cookies we use. 

Essential cookies allow our users to use the basic functionality of our website, browsing our products, ordering and paying for items, checking your account information and viewing your order history.

Performance cookies allow us to get to know how you use our website. They are used to analyse visitor information such as usage, visitor numbers and help us see how effective our advertising is and to understand what you like. We also use this information to help improve our website and improve the user experience.

Functionality cookies allow us to provide additional functionalities to the website, and will retain some settings information. Whilst not essential for the functionality of our site, they do enable extra features that should improve your shopping experience.

Targeting cookies we also use cookies to track visitors' interest in our products. We may use this to understand what most appeals to our customers so we can make our offers as appropriate as possible. Browsing behaviour can also be used to create relevant banners with product recommendations that we believe best relate to the items you viewed on our website.

We do not use advertising cookies. Any adverts or links on the IDS websites by external companies remain on set pages of the website and are not based on your preferences or how you navigate around the website.

Please note that third parties may also use cookies over which we have no control. For example external websites and social networks like Facebook may set their own (third party) cookies. You will need to contact those sites directly for their cookie policy.

What Can I do to Control Cookies 

If you don’t want to receive cookies, you can refuse the setting of all or some cookies by activating the setting on your browser. However, if you block all cookies you will lose functionality and will not be able to access all or parts of our site, for example; you will not be able to stay signed into our site to successfully shop.

In Internet Explorer you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector. In Firefox you can block all cookies by clicking “Tools”, “Options”, and un-checking “Accept cookies from sites” in the “Privacy” box.

The website www.aboutcookies.org provides lots of information on how you can manage cookies on a range of browsers.